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Maori Tourism Mentoring Programme

Last updated: May 2009

MAORI TOURISM MENTORING PROGRAMME - AN INVITATION TO OWNERS OF MAORI TOURISM BUSINESSES

 

The Maori Tourism Mentoring Programme 2009-10 

 

The Ministry of Tourism, supported by the New Zealand Maori Tourism Council, are implementing a mentoring programme to assist Maori cultural tourism businesses to be profitable and sustainable.

 

Purpose of the Mentoring Programme 

 

The purpose of the mentoring programme is to assist Maori tourism businesses to:

 

  • Deliver distinctive, authentic and high quality experiences.
  • Be able to plan for future sustainable development, especially given the current global financial situation
  • Become industry accredited, particularly with Qualmark accreditation.
  • Be more active participants in New Zealand’s international tourism distribution and marketing.

 

The Benefits of the Programme

 

The benefits to Maori tourism businesses that qualify to participate in the mentoring programme are:

 

  • Identification of critical business priorities through access to an experienced and independent tourism business assessor.
  • Followed by access to specialist tourism and other mentor(s) who will advise the business owner on the implementation of the priority  business development areas.

 

To Qualify For the Programme


Any Maori tourism business can apply but should already have good basic business skills. Priority will be given to Maori tourism businesses that meet the following criteria:

 

  • Already a legal entity, whether profit based or non-profit based, that is recognised in NZ Law as entitled to carrying out a business.
  • Already trading and have furnished GST returns for at least one full year
  • Already have its own Maori cultural component in its product/service offer. This will normally comprise of Maori people with a beneficial interest in the business, sharing their own stories and their own traditions with their guests 
  • Already or willing to investigate Qualmark accreditation, where appropriate. 

 

In return, the Maori Tourism Business will be expected to commit to the implementation of the agreed business development plan prepared for the business and fulfil tasks and activities identified to assist it to improve its performance.

 

What To Do Next

 

If you are the owner of a Maori tourism business, think you meet the criteria and you are interested in being considered for inclusion in the mentoring programme, then complete an Expression of Interest (EOI) at  www.maori-tourism-mentoring.co.nz/index.php/maori-tourism by 22 May 2009.

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