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Tourism Research

Follow the following links to go directly to each part of the page:

 

New Tourism Research Website

You can access Government tourism research on the Tourism Research  website.

This site includes the complete government funded tourism data-set, as well as:

  • Access to underlying source data
  • A comprehensive index of NZ tourism research
  • Personalised pages - with your new report notifications, favourite content links and saved research index searches.

The Ministry of Tourism manages the tourism data-set on advice from the Tourism Research Council New Zealand.

 

Research & Development Strategy

The Tourism R&D Strategy sets out a sector-wide strategy for tourism research and development aligned to the NZ Tourism Strategy 2015.

The strategy includes:

  • a framework to guide effort and investment in tourism R&D,
  • a set of high level strategic research themes,
  • discussion on prioritisation of the set of research themes,
  • an outline of future directions of tourism research and development.

The Tourism R&D Strategy is about maximising the return on investment from tourism research. It provides guidance on where research is seen as being most necessary and beneficial.

 

Review of Core Tourism Statistics

The Ministry of Tourism has undertaken a Review of Core Tourism Statistics on behalf of the Tourism Research Council New Zealand.

This Summary Report highlights the key findings of the Review. More details of the Review, including analysis and the full set of recommendations, are presented in the Full Report.

The purpose of the Review has been to establish a sound basis for the Ministry to manage the core tourism dataset, including what it can and cannot deliver, the issues needing to be resolved to enhance the statistics delivered and to provide a strategic context for its future development.

 

Related Documents:

Download the Full Review of Core Tourism Statistics (PDF 885KB)

Download the R & D Strategy (PDF 2.9MB)

For enquiries, contact:

research@tourism.govt.nz