Home page   Silver Fern  
Tourism Planning Toolkit
Contents
Structure
Introduction
Situation Analysis Toolkit
Strategic Planning Toolkit
Implementation Toolkit
Monitoring Performance Toolkit

 


Tourism Planning Toolkit Structure

You can use parts of the Tourism Planning Toolkit to address particular issues, or, work through the whole Toolkit to develop a comprehensive tourism strategy for your area.

Tourism Toolkit Structure

The four main sections (Tookits) form the basis of a tourism strategy.  Start with the Situation Analysis Toolkit, gather the required information in each of the sub-sections (Toolboxes), then work your way through the other Toolkits.

Each Toolbox has five components (shown below), including editable templates for checklists and surveys.  These templates can be used, free of charge or copyright, to obtain the required information.

Format of individual toolboxes

By completing all four Toolkits, you will have information needed to prepare a tourism strategy.  This valuable planning tool will sit alongside other statutory and non statutory local authority documents.

You may find that it isn't practical to obtain all of the information recommended in the Toolkit at the moment. You can still work through the Toolkit, and develop a tourism strategy that builds on the knowledge you do have.  Just note any information gaps you may want to address in the future.

After developing a tourism strategy, careful consideration should be given to finding a ‘home’ for coordination and management of the strategy.  Implementation of the strategy will require active and ongoing participation from both the private and public sectors.

Click to view the following sections of the Toolkit:

Download the full Tourism Planning Toolkit (PDF 2.3MB).

 

Related Links
Downloads
About the Toolkit
(PDF 154KB)
Tourism Planning Toolkit (PDF 2,346KB)